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A 270% month-on-month increase in traffic for FooPlugins – how we won at search, quickly

by Alex Denning June 26, 2023

How Ellipsis solved hit-and-miss SEO for FooPlugins, and delivered a 50% increase in organic traffic in 6 months.

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Demand for WordPress is up 11.3% in 2023, demand for WooCommerce up 1.0%

by Alex Denning June 7, 2023

Demand for WordPress is up 11.3% over the last 12 months, and demand for WooCommerce is up 1.0% over the same period.

Information gain and the new frontier for SEO: content in a ChatGPT world

by Alex Denning April 28, 2023

Explore the ChatGPT effect on SEO content’s homogenization and the growing challenge of standing out – and uncover strategies to stand out and win.

100.75% increase in organic traffic in 6 months for Sensei

by Alex Denning April 6, 2023

“The best part about working with Ellipsis is that they know our audience and our needs. It continues to be a great collaboration and they’ve become a natural extension of our team.”

Data-Driven Answer From 729 Posts: How Often to Post on Your Blog?

by James Baldacchino December 16, 2022

We analysed the performance of 729 pieces of SEO Content to understand how often you should post to your blog.

97% of SEO Content in the top 10 for Plugin Republic

by Ben Mifsud Joslin December 7, 2022

“As someone who is primarily a developer and not a marketer, I’ve found Ellipsis’ expertise in content marketing essential to my business this last year.” – Gareth Harris, Plugin Republic

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Last minute Black Friday tips for WordPress businesses

by Alex Denning November 17, 2022

The annual Black Friday/Cyber Monday sale bonanza is nearly here. This post offers pragmatic sale optimizations for WordPress businesses.

WordPress.org is ineffective for plugin distribution in 2022

by Alex Denning October 18, 2022

How do WordPress plugins grow in 2022? For new plugins, the data suggests they’re not growing through the Plugin Repository directly.

Who’s winning on the WooCommerce Marketplace?

by Alex Denning August 17, 2022

3 sellers make up ~75% of revenue… can new listings get traction on the WooCommerce Marketplace?

featured graphic for the ellipsis weather report

Launching the weather report: WordPress is down -10.4%

by James Baldacchino July 14, 2022

WordPress is down -10.4% since the start of 2022. This post introduces Ellipsis’ weekly Weather Report on the industry.

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